What is Google adsense?

What is Google adsense?


If you look on the Internet a few years back, you will see that the advertising is donein a way that is very similar to other types of media such as television, or actually, more like what you see in the newspaper.

You will enter the site, and in some locations you will get to see the banner (often times it is quite a lot and very big), who will be in attendance and advertising for anycompany pay to add your space.

But there is one problem with this kind of advertising. It really does not exploit the fact that add is not in some newspaper, but instead presented through the Internet.



What is Google adsense?

You may have noticed a lot of things like this more than the page you've browsed to. You're looking at an online store, search for a wristwatch but you get a banner that advertises automobiles.

While you may, at some later point would like to buy a car, now you're looking for awatch and it must have been nice if the banner ad watch, because then you would have probably clicked on it.

Well that's also what the people at Google thinking, so they came up with a killer idea. This is know as the Google AdSense, and it is known as targeted advertising programs

What you do (as a web designer/owner of the website) is, instead of jumping through hoops to get some banner on your site that your visitors won't even care about, are you just allocate some the area of the screen.

You then sign up for the Google AdSense program

You then sign up for the Google AdSense program, insert small pieces of code in your web page and Google makes sure that in the location that you specify, it will show up a banner, serves to add relevant content to your site.

It is very easy for Google to do this because Google is the search engine company. Find keywords on your page, searching the database of the website to find the people who is in touch with what's on the page and presto: targeted ads.

You (the webmaster) get a fee for each visitor who clicks on an adsense banner on your site. Now that definitely happened more often then with traditional banners because people are really interested in what's on the banner (if not, they will not be on the page You would they?).

However, it also does wonders for people wanting to advertise. And for the same reason. The greatest thing about Google AdSense is that all of the content in a relevant banners.

Relevance is the key to the success of the program, and also the reason why everyone stays happy. Advertisers have relevant ads placed, publishers make money from their content and Google take their cut.

Of course, as always, Google has set some high standards for our AdSense program, in terms of appearance and functionality. You can't have more than two banners like your site and Google only inserts the text in the banner.

So the added benefit is that the AdSense ads advertising far more prominent then usual. But it also means you have to position the banner is better because it is possible that a visitor may lose it altogether.

So in the end, Google AdSense is an advertising program that is unique because the ads relevant to the content on the site. Anyone who would like to advertise to pay Google for it. Anyone want to place ads on their site to do this through AdSense, paid for by Google in the process.

All transactions executed through Google, and advertisers and publishers get access to statistics that help them to understand and moderate the effectiveness of their campaigns.

The whole process is elegant, simple and effective than anyone in the chain, from site visitors to advertisers, and this is one of the reasons Google is known for their innovation and new thinking.

You need to have a niche website templates optimized for best results. You may find the best adsense template and blog template in www.AdsenseTemplates.com (http://www.adsensetemplates.com). They offer 100 fresh new templates every month.

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